Students flex their business acumen and innovative spirit to create Collaborative City projects

The fifth year of the Collaborative City project did not disappoint! High school students taking the college-level HVCC Marketing and Advertising course showcased their business concepts — from luxury train travel and top-tier sports venues to upscale eateries and unique boutiques.

This assignment challenged students to flex their creativity and innovative spirit to develop business concepts complete with portfolios, product design and pricing, commercials, social media presence, and more.

Two students stand near their collaborative city project display Two students stand near their collaborative city project display A student stands near their collaborative city project display